Consciousness and the New Physics Physicist Nick Herbert, in his book Quantum Reality, describes eight possible interpretations: there is no underlying reality; reality is created by observation; reality is an undivided wholeness; there are actually many-worlds; the world obeys a non-human kind of reasoning; the world is made of ordinary objects; consciousness creates reality; unmeasured quantum reality exists only in potential. Each of these interpretations poses its own paradoxes. Given Bell's Theorem and the EPR effect, all of them must allow for non-local (or superluminal) interactions.